Industries | Consumer Products

Consumer Products

Having the right products selling at the right sales channel is critical for consumer products companies. You have to focus on product innovation, quality and building relationships with key retailers. Retailers have limited shelf space and consumers are becoming more fickle and trend conscious. Sophisticated Analytics helps spot trends, establish premium on proven products and, connect with end consumers.

Satwic has helped CPG/Licensing customers build Analytical systems to make effective decisions in the following business areas:

  • Retail Sales & Inventory Analysis spanning the entire globe
  • Product Life cycle Management Analysis including Safety
  • Category Management
  • Contract Analysis
  • Licensing Revenue Analysis
  • Franchise Management
  • Sales Forecast & Planning Analysis
  • Human Resource Analytics such as impact on Line of Business


Satwic can help you

  • Integrate data from internal and external systems
  • Build Analytical Systems for business to measure Key Performance Indicators
  • Deploy interactive visualization techniques and dashboards
  • Deploy mobile device enabled intelligence
  • Measure Consumer Sentiment and Targeted Marketing using Social Media Data


Contact us to find out how we can help you further.


Retail Analytics
Satwic Develops ‘Retail Analytics’ for a Fortune 100 Company to Help Build a Centralized, Integrated Data Warehouse

Read the case study